Organic & Natural Makeup
The base composition: Although they are perceived as the same, organic and natural makeup products vary based on their composition. Natural makeup mostly consists of natural ingredients, whereas organic products are plant-based products grown through organic farming practices. Altogether, they are free of chemicals that are dominant in other silicone, powder, or alcohol-based makeup.
The ideal skin type: It’s ideal for allergy-prone or sensitive skin
When to use?: It’s perfect for daily wear as it offers natural and light coverage.
Con of organic or natural makeup: As it’s a budding venture, the shade ranges are minimal.
Organic and clean beauty are very popular among environment-conscious consumers. If you are thinking about expanding your business, you can consider launching a clean beauty line. Amazon’s beauty store has a curated collection of natural and organic makeup brands, including the following: