54:37
Welcome & Kickoff | Stuart Draper: The Recipe for the Perfect Pedagogy
Stukent
51:30
Keynote | Terry Sullivan: The Missing Pieces of Marketing Management
46:26
Keynote | Donald Kelly: 5 Reasons Why Every Business Student Should Take A Professional Sales Course
45:55
Breakout Session | Radhika Duggal: Teaching Consumer Behavior with Focus on Real-World Applications
48:51
Breakout Session | Mary Beth McCabe: How to Teach and Learn Better Using Cases in Digital Marketing
43:01
Breakout Session | Michelle Charello: Top 10 Social Media Marketing Skills Employers Value
48:10
Breakout Session | Jen Riley: Using Improv as an Engagement Strategy to Teach Soft Skills
44:36
Breakout Sessions | Richard Hanna: Flip Your Digital Marketing Course to HyFlex, Online, or Modality
50:33
Breakout Session | Steven Stromp: What Do I Ask? Teaching Core Components of Market Research Surveys
41:11
Breakout Session | Nathan David: Preparing Students: Insights from 100K Entry-level Job Postings
48:44
Keynote | Karen Freberg: Personal Branding: How to Set Yourself Apart as an Educator
52:36
Breakout Session | Edward Russell: How the Advertising Business Caught COVID - 19
51:52
Breakout Session | Ryan Russell: How Professors Can Connect With Industry Opportunities
43:43
Breakout Session | Nick Mattar: The Content Marketing Mindset
47:11
Breakout Session | Kay Beckermann: Social Media Cartography: Course Map for Improved Instruction
51:19
Breakout Session | Scott Cowley: Learn to Teach SEO: The Lightning Workshop
52:46
Breakout Session | Tim Marshall: Idea to Invoice: Launching a Fee-for-service Campus Consultancy
39:30
Breakout Session | Sajna Razi: Emojis the New Frontier in Consumer Engagement
43:35
Keynote | Scott K. Wilder: Tee Up Your Students for Success: Creating T-shaped Marketers
43:58
Keynote | Jack LaBaugh: Enhancing the Mimic Social Experience: Case Studies for Your Students
44:28
Breakout Session | Rafic Sinno: Guiding Students Through the Challenges of Social Media Marketing
48:42
Breakout Session | Brian Sheehan: How the Advertising Business Caught COVID-19
50:10
Breakout Session | Dr. Karen Sutherland: Graduate Perspectives on Social Media Education
44:42
Breakout Session | Alisa Agozzino: Not a Sprint Using the P.A.C.E. Model to Craft Strategic PR Plans
54:44
Breakout Session | Maribeth Kuzmeski: Strategies for Personally Engaging Students
46:59
Keynote | Kinda Wilson: Effortless Engagement: Using Tips and Technology to Create Interaction
57:56
Breakout Session | Jeff Larson: Digital Advertising Attribution: The Final Frontier
50:13
Breakout Session | Bryan Adams: Project-based Learning that Builds Digital Skills
58:45
Keynote | Kristen Schiele: Client-based Projects: Turn Pandemic Problems into Opportunities
