In this video, we explore the intricate spending habits and behavioral patterns of Generation Z, highlighting trends, challenges, and controversies shaping their consumer culture. Delving into recent reports and real-world events, we address topics like fraudulent ticket sales at Diljit Dosanjh’s concerts, the rising costs of events, and the influence of fashion trends on young buyers. Research and Sources: 1. NIO Global Spend Z Report by Zen.Z Read the full report: [NielsenIQ](nielseniq.com/global/en/insig...) 2. Ticket Fraud Cases at Diljit Dosanjh’s Shows Details on the controversy: [Times of India](timesofindia-indiatimes-com.t...) 3. Influencer Debate on Event Ticket Pricing Instagram discussion: [View Post](www.instagram.com/p/C_76RP0T7...) 4. RJ Saloni’s Viral Video Watch here: [Instagram Reel](www.instagram.com/reel/DCgYDD...) 5. Gen Z’s Increasing Spending Trends Insights from the Economic Times: [Read Article](m.economictimes.com/industry/...) 6. Myntra's Influence on Gen Z Trends Livemint analysis: [Read Article](www.livemint.com/industry/fas...) 7. First Zara Store in New York Historical perspective: [New York Times](www.nytimes.com/1989/12/31/st...) 8. Shein's Re-entry in India via Reliance Business Standard report: [Read Article](www.business-standard.com/com...) 9. Generational Financial Dependency Report by Experian: [Read More](www.experianplc.com/newsroom/...) 10. Young People’s Saving Habits Credit Connect report: [Read Article](www.credit-connect.co.uk/news...) Visuals are taken from DW video,love the talking style and the presentation by Isha Bhatia Sanan,..