I Love Fun
Detournement, repurposing, appropriating, supercuts, robot editing, mashups, remixes.
Mostly just goofing; the editing equivalent of doodling.
"Amusement and all the elements of the culture industry existed long before the latter came into existence. Now they are taken over from above and brought up to date. The culture industry can pride itself on having energetically executed the previously clumsy transposition of art into the sphere of consumption, on making this a principle, on divesting amusement of its obtrusive naïvetes and improving the type of commodities. The more absolute it became, the more ruthless it was in forcing every outsider either into bankruptcy or into a syndicate, and became more refined and elevated – until it ended up as a synthesis of Beethoven and the Casino de Paris. It enjoys a double victory: the truth it extinguishes without it can reproduce at will as a lie within."
-Adorno & Horkheimer, "The Culture Industry: Enlightenment as Mass Deception"
Shared 7 years ago
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