Michael has created a multi-disciplined lifestyle conglomerate, the first in its category that focuses on every phase of the lifestyle process, including physical fitness and nutritional solutions. He now introduces a fresh, effective approach to fitness that helps the entire family create and maintain a healthy lifestyle.

This culminated into the profession of personal trainer to celebrities in Los Angeles with such luminaries as Kevin Spacey, Matt Damon, Al Pacino, Kim Cattrall, Ralph Lauren and John Galliano. His background in the world of bodybuilding has given him a unique understanding of what the body is capable of when supplied with the right fuels, the right motivation, and the right exercise program.