Since 1989 - at just ten years of age - George Vlosich III has been perfecting his talent on the Etch A Sketch. Each is an original work of art that takes 100+ hours to create. Once finished, the piece is then preserved to stand the test of time. Every creation is uniquely different, and cannot be duplicated. They are featured in galleries throughout the world and have sold for more than $10,000. George has Etched many of the world's greatest athletes and celebrities and his work has been described as "the one continuous line that continues to amaze the world." George is proud to have paved the way for others to follow in his footsteps, but what continues to set George apart is his amazing story, his incredibly detailed etches, his worldwide publicity and his uncompromising passion to take his Etches to places no one ever thought possible. In 07, George posted a video that shows him creating Lebron James on the Etch, picked by 20/20/YouTube as one of the top viral videos that year.