This is the podcast for CPG brand marketers who want to lighten up their hustle in retail and real life. Presented by InStore Design Display, join your hosts Christine Wright, the Retail Solutionista, and Trevor Lewis, the Wizard of Retail Wonders, as they drop knowledge bombs and insider hacks to make your brand the talk of the shelf.
This isn't your typical podcast; it's the ultimate guide for Next Gen brand marketers navigating the dynamic world of CPG. Get ready for a rollercoaster ride through brick-and-mortar retail insights, consumer behaviors, strategic store placement techniques, and the must-have tools that scream success.
Christine and Trevor are no-nonsense gurus with a knack for decoding the mysteries of retail. This podcast isn't just about trends; it's your VIP pass to the strategies and operations that work, straight from the mouths of in-store industry experts. Elevate your brand, supercharge your career—Blue Light Special is where CPG magic happens!
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