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AlphaTheta / Pioneer DJ USA
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The official USA channel of AlphaTheta/Pioneer DJ!

Since 1994 we have produced industry-leading, quality DJ equipment designed to bear the tough environment in clubs.

For more than 25 years, the Pioneer DJ brand has been a market leader in the design and production of innovative DJ equipment and software. We work closely with DJs and clubs to deliver next generation products that inspire and shape the global dance music community and has recently launched a new range of musical instruments for production and live performances.

AlphaTheta Music Americas, Inc. is the subsidiary of AlphaTheta Corporation responsible for sales and marketing in North, Central, and South America. Its portfolio includes brands such as Pioneer DJ, TORAIZ, Pioneer Professional Audio and Pioneer DJ Radio, as well as social platforms KUVO and DJsounds.  AlphaTheta Corporation is a privately held company headquartered in Yokohama, Japan, and is led by President and CEO Yoshinori Kataoka.

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1:51

NAMM 2025 Pioneer DJ | AlphaTheta Booth Walkthrough

AlphaTheta / Pioneer DJ USA

Shared 2 weeks ago

23K views

0:43

Pioneer DJ & AlphaTheta 2024 Year End Recap

AlphaTheta / Pioneer DJ USA

Shared 1 month ago

1.9K views

59:54

Riordan x DJM-A9 | EDC Orlando | UK Tech House | @riordanuk | Immersive 5.1 Surround Sound

AlphaTheta / Pioneer DJ USA

Shared 1 month ago

1.6K views

1:01

Protect Your Gear with AlphaTheta Care

AlphaTheta / Pioneer DJ USA

Shared 1 month ago

768 views

16:17

Pioneers of Hip-Hop: Skills | episode 3

AlphaTheta / Pioneer DJ USA

Shared 1 month ago

15K views

5:07

Unboxing the HDJ-F10 Professional WIRELESS DJ Headphones

AlphaTheta / Pioneer DJ USA

Shared 1 month ago

4.5K views

16:18

Pioneers of Hip-Hop: Step in the Arena | episode 2

AlphaTheta / Pioneer DJ USA

Shared 1 month ago

14K views

12:45

Pioneers of Hip-Hop: Check the Technique | episode 1

AlphaTheta / Pioneer DJ USA

Shared 2 months ago

20K views

0:53

Pioneers of Hip-Hop | Official Teaser

AlphaTheta / Pioneer DJ USA

Shared 2 months ago

1.2K views

6:48

DDJ-FLX2 Compact DJ Controller - Overview

AlphaTheta / Pioneer DJ USA

Shared 3 months ago

25K views

9:21

XDJ-AZ Professional All-in-One DJ System | Overview

AlphaTheta / Pioneer DJ USA

Shared 3 months ago

49K views

7:01

DDJ-GRV6 4-Channel DJ Controller for rekordbox & Serato | Overview

AlphaTheta / Pioneer DJ USA

Shared 4 months ago

21K views

5:06

HDJ-F10 Professional Wireless DJ Headphones - Overview

AlphaTheta / Pioneer DJ USA

Shared 4 months ago

5.4K views

12:11

DEEJAY T-JR on the DJM-S11 and PLX-CRSS12 - Full Performance

AlphaTheta / Pioneer DJ USA

Shared 4 months ago

2.9K views

1:23

30 Years of the CDJ - TRAILER | DJ Mag

AlphaTheta / Pioneer DJ USA

Shared 4 months ago

1.2K views

1:12:33

FINGER DRUMMING MADNESS! OddKidOut | DJS-1000 & DJM-A9 | @OddKidOut

AlphaTheta / Pioneer DJ USA

Shared 4 months ago

2.7K views

24:10

Funk Flex Full Performance on the PLX-CRSS12 and DJM-S11

AlphaTheta / Pioneer DJ USA

Shared 5 months ago

28K views

2:53

Check out all our gear at DJX 2024 | Pioneer DJ AlphaTheta Booth Walkthrough

AlphaTheta / Pioneer DJ USA

Shared 6 months ago

34K views

51:03

Morgan Page | Full Performance on the DJM-A9 & CDJ-3000s

AlphaTheta / Pioneer DJ USA

Shared 6 months ago

2.3K views

59:53

Markus Schulz | EDC Las Vegas 2024 | DJM-A9 | Full Performance | @markusschulz @InsomniacEvents

AlphaTheta / Pioneer DJ USA

Shared 6 months ago

14K views

9:48

John Payne of Asia "Only Time Will Tell" Live

AlphaTheta / Pioneer DJ USA

Shared 7 months ago

1.2K views

2:03:31

DJM-V10-LF | Selective Response | High Energy Techno | LIVE OUTDOOR PERFORMANCE in Downtown L.A.

AlphaTheta / Pioneer DJ USA

Shared 7 months ago

1.3K views

1:14:04

Cristoph on DJM-A9 and CDJ-3000s Full Performance EDC 2024

AlphaTheta / Pioneer DJ USA

Shared 7 months ago

25K views

16:37

DJ Lazyboy on the DDJ-REV7 | Full Performance

AlphaTheta / Pioneer DJ USA

Shared 7 months ago

10K views

1:11

Jay's Quick Tips: XPRS2 Speaker Inputs Breakdown

AlphaTheta / Pioneer DJ USA

Shared 7 months ago

782 views

1:21

The Secret Behind euphonia's Superior Sound

AlphaTheta / Pioneer DJ USA

Shared 8 months ago

2.1K views

1:01

Memorial Day Sale 2024

AlphaTheta / Pioneer DJ USA

Shared 8 months ago

698 views

10:00

John Payne of Asia “Court of the Crimson King” (Live Cover Performance)

AlphaTheta / Pioneer DJ USA

Shared 8 months ago

1.5K views

7:26

rekordbox 7 - NEW Features Introduction

AlphaTheta / Pioneer DJ USA

Shared 8 months ago

49K views

1:22

Behind euphonia's Superior Analog Sound

AlphaTheta / Pioneer DJ USA

Shared 9 months ago

1.1K views

1:58:53

Legendary Louie Vega | First LIVE euphonia Full Performance

AlphaTheta / Pioneer DJ USA

Shared 9 months ago

37K views

1:30

Private Artist Suite Walkthrough - MMW 2024

AlphaTheta / Pioneer DJ USA

Shared 9 months ago

1.4K views

0:15

Solar Eclipse with the OMNIS-DUO and WAVE-EIGHT

AlphaTheta / Pioneer DJ USA

Shared 10 months ago

944 views

20:01

IFTW on the PLX-CRSS12 - NAMM 2024 Full Performance

AlphaTheta / Pioneer DJ USA

Shared 10 months ago

1.5K views

1:45

Bring the Party Anywhere with OMNIS-DUO & WAVE-EIGHT

AlphaTheta / Pioneer DJ USA

Shared 10 months ago

1.3K views

47:45

SunSet Beach Mix | OMNIS-DUO + WAVE-EIGHT Wireless Full Performance

AlphaTheta / Pioneer DJ USA

Shared 10 months ago

2.6K views

7:19

euphonia Professional 4-channel Rotary DJ Mixer | Overview

AlphaTheta / Pioneer DJ USA

Shared 10 months ago

14K views

2:58

DJ Babu Interview | NAMM 2024, Tiny Humanz, & Beat Junkie Institute of Sound

AlphaTheta / Pioneer DJ USA

Shared 11 months ago

899 views

2:28

30th Anniversary of the First CDJ | CDJ-500 History

AlphaTheta / Pioneer DJ USA

Shared 1 year ago

63K views

3:58

NAMM 2024 AlphaTheta Pioneer DJ Booth Walkthrough

AlphaTheta / Pioneer DJ USA

Shared 1 year ago

46K views

5:32

WAVE-EIGHT 8" Portable DJ Speaker with SonicLink | Overview

AlphaTheta / Pioneer DJ USA

Shared 1 year ago

9.3K views

9:30

OMNIS-DUO Portable All-In-One DJ System | Overview

AlphaTheta / Pioneer DJ USA

Shared 1 year ago

57K views

5:20

Pioneers of Hip Hop | Official Trailer 4K

AlphaTheta / Pioneer DJ USA

Shared 1 year ago

3K views

22:17

PLX-CRSS12 Performance by DMC Champion DJ THRODOWN

AlphaTheta / Pioneer DJ USA

Shared 1 year ago

3.1K views

1:30

HID Mode made easy with the DJM-S11 & DJM-S7, along with the CDJ-3000

AlphaTheta / Pioneer DJ USA

Shared 1 year ago

7.2K views

0:40

Pioneer DJ 2023 Year End Recap

AlphaTheta / Pioneer DJ USA

Shared 1 year ago

5.6K views

8:51

DJ Craze DJX 2023 Performance with PLX-CRSS12s

AlphaTheta / Pioneer DJ USA

Shared 1 year ago

9.1K views

20:50

DJ Mell Starr DJX 2023 Full Performance on the PLX-CRSS12

AlphaTheta / Pioneer DJ USA

Shared 1 year ago

20K views

36:16

DJ Spryte DDJ-FLX10 - Out of Office | Full Performance

AlphaTheta / Pioneer DJ USA

Shared 1 year ago

12K views

19:27

DJ Hardware of Carnival Entertainment - DJX 2023 Performance on PLX-CRSSS12

AlphaTheta / Pioneer DJ USA

Shared 1 year ago

2.8K views

45:41

Latroit Full Performance on DJM-A9 and CDJ-3000s

AlphaTheta / Pioneer DJ USA

Shared 1 year ago

956 views

4:57

Transformer Scratch Tutorial with DJ Babu | Scratch & Mix #3 | Beat Junkies Institute of Sound

AlphaTheta / Pioneer DJ USA

Shared 1 year ago

8.6K views

2:40

DJ Craze DJX 2023 Interview

AlphaTheta / Pioneer DJ USA

Shared 1 year ago

1.3K views

4:39

DJ Throdown DJX 2023 Interview | PLX-CRSS12, DJM-S11

AlphaTheta / Pioneer DJ USA

Shared 1 year ago

597 views

1:30

"This mixer is an absolute game changer" - Grandmaster Flash

AlphaTheta / Pioneer DJ USA

Shared 1 year ago

2K views

5:00

DJX 2023 Pioneer DJ Booth Walkthrough

AlphaTheta / Pioneer DJ USA

Shared 1 year ago

24K views

9:06

DDJ-REV5: 2-Channel Scratch-Style Professional DJ Controller - Overview

AlphaTheta / Pioneer DJ USA

Shared 1 year ago

68K views

8:44

Happy Hour with Pioneer DJ | PLX-CRSS12 LIVE Walkthrough

AlphaTheta / Pioneer DJ USA

Shared 1 year ago

2.3K views

8:15

PLX-CRSS12: Professional Digital-Analog Hybrid Turntable - Overview

AlphaTheta / Pioneer DJ USA

Shared 1 year ago

58K views

6:57

DDJ-FLX10 Parts Instant Double rekordbox & Serato

AlphaTheta / Pioneer DJ USA

Shared 1 year ago

20K views

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